After moving online, traditional media lost the ability to monopolize the attention of the audience. On the Internet, content has to compete not only with content in the same time slot, but also with a billion websites. The question is: is it possible to create longform, high-quality narratives in a world where capturing the attention of the viewer and holding onto it for as long as possible is the ultimate objective?
June 1, 2017 marks the beginning of operations for FINA (National Film Archive – Audiovisual Institute), a new cultural institution established by the merger of the National Film Archive and the National Audiovisual Institute. The mission of the newly-formed organization will entail the collection, cataloging, and digital restoration of audiovisual heritage as well as efforts to produce, record, and promote Polish audiovisual culture.
We’ve inaugurated our new offices and opened ourselves to the city. At the end of May, the NInA offices have become a hub of cultural activity: concerts, shows, plays, discussions, and workshops. Additionally, we’ve celebrated our 10th birthday — and there’s plenty of reasons to celebrate!
Thru You Too is an album by Israeli musician and producer Kutiman, who treats the YouTube website as a source of musical samples. He finds clips of vocalists singing into webcams, or garage drummers, and combines them, creating new musical compositions.
The opera by Christoph Willibald Gluck, directed by Mariusz Treliński and recorded by NInA, is available for viewing online. The performance was recorded in 2009 at the Grand Theatre–National Opera in Warsaw.